Where’s ALEX? Wally x Meg Snow viral campaign

Campaign site: http://megsnow-wally.com/wheres/ctql3vasor2jygsd/

Japanese brand Meg Snow 雪印 x Wally’s viral campaign to introduce new cheese product launch.

Customize your face as Wally –> share to friends in Facebook


Example: http://megsnow-wally.com/wheres/ctql3vasor2jygsd/

where's Alex_screen

Share on Facebook + new product info

share-where's alex

30,029 Instagram UGC tagged with #ウォーリー (Wally) since Feb 2016



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s