How much more engaging is Instagram compared to Facebook? Jan Rezab shows data. Continue reading How much more engaging is Instagram compared to Facebook?
In November last year, Instagram announced that they were testing a new option called Shopping Tags , a tool with the potential to change the game for Instagram marketers. Continue reading Instagram’s Expanding Shopping Tags to More Businesses, Adding Self-Serve Option
Starting today, you can share multiple photos and videos in one post on Instagram. With this update, you no longer have to choose the single best photo or video from an experience you want to remember. Now, you can combine … Continue reading [Instagram] Share Up to 10 Photos and Videos in One Post
正當那些公司老闆剛剛學懂 Facebook，然後新來的 Intern 學生跟他講 Facebook 已經 Out 的時候，應該會有很大衝擊吧？ Continue reading 「依家啲 90 後唔用 Facebook 嫁啦」，Instagram 正悄悄趕過來
Interactive installations at hk IFC mall for Christmas 2015, selfie camera & screen installed under the tree cones. campaign site: http://ifc.com.hk/xmas2015/en/ Photo site: http://www.yourphoto.ifc.com.hk/ Installation by: 建築及城市規劃大師Erik Amir + Spatial Practice Team 日期：2015年11月30日至2016年1月3日 時間：拍攝環節由中午12時至晚上7時開放 地點：ifc商場一樓中庭 Photos in IG tagged #ifcGlowingTrees #hkifcmall campaign steps: campaign result – Instagram growth @hkifcmall Date No. of followers Weekly Increment 23-Nov 3,756 98 30-Nov 3,842 86 7-Dec 3,918 76 14-Dec 3,993 75 21-Dec 4,053 60 29-Dec 4,198 145 Continue reading IFC #ifcGlowingTrees Christmas Campaign
http://www.volvocars.com/uk/about/our-innovations/lifepaint the LifePaint effect can be apply for night time marketing event. by Alex Continue reading Volvo lifepaint
original: http://www.l2inc.com/valentinos-share-of-voice-surpasses-michael-kors-on-instagram/2015/blog http://www.l2inc.com/what-do-uber-visa-and-four-seasons-have-in-common/2015/blog Michael Kors has long held a reputation as a leader on socialmedia. It was the first to advertise on Instagram and an early adopter of WeChat (compared to Western brands). In this year’s Digital IQ Index®: Fashion, however, Valentino amplified its share of voice on Instagram past the social media maven to becoming the largest among Fashion brands. The brand tripled its post frequency this year, and earned the largest share of voice on Instagram. Since on average each Instagram image from a luxury brand results in 10,000 additional mentions from brand fans, #Valentino was mentioned on the platform … Continue reading Instagram Valentino’s SOV Surpasses Michael Kors
RIMOWA has recently launched a Creative Competition – SHOW YOUR RIMOWA bit.ly/ShowYourRimowa Good Facebook Post Call-for-action Ref: Campaign Content: 每一個RIMOWA也是一幅展示創意的畫布。你的RIMOWA也能反映你的旅行態度和經歷嗎？以RIMOWA展⽰創意，上載照⽚分享你的旅行理念或體驗，即有機會贏得雙人來回法蘭克福機票或其他大獎！ 參加方法：12月19日(星期六)前於以上網站上載照片，或在Instagram上分享照片並加上hashtag #SHOWYOURRIMOWA 及tag @rimowa_official Every RIMOWA is a canvas for creativity. Can your RIMOWA tell your unique travel story and your ways of seeing the world? Upload an image of your very own RIMOWA that reflects your travel philosophy and experience, and get a chance to win two round-trip tickets to Frankfurt among other rewards! How to enter: Upload your RIMOWA photo to Show Your RIMOWA site or Instagram with #SHOWYOURRIMOWA and @rimowa_official Clear Campaign Website Flow and game mechanism: Continue reading SHOW YOUR RIMOWA－A Creative Competition