來自中國的《一条視頻》翻山越嶺殺上 Facebook。它來勢洶洶，作品叫好又叫座，重用專頁後 5 個月，已賺到 26 萬次讚好*；5月尾陳美齡談教育的訪問在《一条》專頁至今錄得 875 萬次觀看，出街後一星期後授權東森那條，也有239萬次 。倘若社交平台是鬥獸場，它必定是頭猛獸，不需按牌理便輕取對手。話雖如此，它亦曾循規蹈矩，甚至擺出 Nick Wooster、彭于晏和高圓圓等皇牌，可是成效一般，要三度停刊 Facebook 調整策略。 Continue reading 不按牌理的《一条》by 李飛步
YouTube said that it’s no longer making its 30-second unskippable ad formats available for advertisers after this year. From next year onwards, brands can purchase other unskippable ads such as 20-second promos and 6-second bumper ads. Continue reading YouTube kills the 30s unskippable ad format
在 FB 分享 YouTube 影片時，基本上預覽會是一張小圖在左邊，右邊則是標題及描述，但如果是直接上傳 FB 的話，影片則是會有一張大大的預覽圖，看起來會比較容易吸引人之外，直接上傳 FB 的觸及率當然也比較高，但其實我們仍然可以在 FB 放 YouTube 影片但同樣顯示大張的預覽圖，而且不需要任何工具。 Continue reading 如何在 FB 放置 YouTube 連結時顯示滿版的預覽圖？
VRTIFY has launched in a private Beta form on early Jan 2016, allowing fans to experience music from Spotify, YouTube and their own personal playlists in VR. The full launch of VRTIFY is planned for Q2 2016. Continue reading [Spotify x Youtube music] VR music community – Vrtify
Since there were lots of Youtube Videos under 12星座系列 published by PopDaily 波波黛莉的異想世界 before and those videos were very interested and went viral, L’Oréal Paris made use of this angle and create another viral video to sell their new product “L’Oréal Paris Extraordinary Oil 昇華修護美髮油 – 日本 No.1免沖洗頭髮護理產品”. For NWD, we can find out if there’s any viral video series and we can ride on the angle to create video videos. Continue reading Viral Video Showcase: 12星座男 – 女友吹髮篇 by L’Oréal Paris
Idea Launch Pad 