In addition to making deals with high-profile creators from other social platforms and signing up TV shows to have them stream direct onto their platform, Facebook’s continuing to develop its core live-streaming product, announcing three new features today to help boost adoption of the offering.
Going Sideways
The first update will enable streamers to go live in full-screen mode, maximizing screen real-estate and providing a slightly bigger canvas for creators to work with.
Going Long
Facebook’s also announced that publishers can now stream for up to four hours per session – more than double the previous limit of 90 minutes.
Going Silent
And the third, and final, update – though possibly the most significant – is the ability for both viewers and broadcasters to hide reactions and comments on videos.
Idea Launch Pad 